Marketing Whitepapers

Fire-up your trade marketing partnerships for greater success!

For your next marketing campaign, follow Budweiser’s example! With Weber by your side, increase your brand awareness, grow your market share, and reach new audiences! The results of this multi-country, multi-retailer trade marketing campaign speak for themselves: +140% in sales volume to distributors.+56% in sales volume compared to typical promotional weeks.The most successful Budweiser campaign,

2022 Digital Trends: Retail in Focus

Welcome to the 2022 Digital Trends – Retail in Focus! Based on Adobe’s annual survey, produced in collaboration with Econsultancy, the report captures the insights of over 500 retail executives. It’s enabled us to map the evolution of retail customer experience trends and identified opportunities for companies to refine their digital strategies and drive sustained

2022 Digital Trends

Welcome to the 2022 Digital Trends report! This annual Adobe survey, produced in collaboration with Econsultancy, captures insights from nearly 10,000 marketers, consultants and practitioners to map the evolution of marketing, advertising, content, commerce, and customer experience trends around the world. It identifies key opportunities for companies to refine their digital strategies and drive sustained

8 Considerations for Exceptional Customer Engagements

The customer experience has never been more important to insurance agencies. In fact, it’s fast becoming the key to competitive advantage in almost every industry. And with the recent economic downturn causing contact centers to be closed and consolidated, there’s never been a better time for new technologies and digital-first engagements to show their worth.

8 CX Considerations for Exceptional Customer Engagements

As competition for spending intensifies, customer experience is fast becoming a battleground for retailers. And with lines between physical and digital stores blurring, today’s customers expect seamless, multichannel experiences whether they’re shopping in-store or online. Now is the time for retailers to accelerate digital-first engagements and embrace new technologies.  

See how easy it is to stay connected to your customers

Connect with your customers with an all-in-one, omnichannel cloud contact center solution for self-service IVR, chat, email, social and more. Genesys Cloud CX is designed to exceed modern customer expectations, built on state-of-the-art technology, so you can deliver exceptional customer experiences, easily. Genesys Cloud CX Features: Omnichannel Engagement Advanced Routing Speech-enabled IVR Outbound Campaigns Reporting