This playbook lays out a simple, but effective roadmap for building a data culture. It contains five chapters, each with a specific focus area. For each area, we outline how to make it happen— recommendations on how to build, run, and when you’re ready, expand and mature these capabilities. Keep in mind that a data
Every business is now a data business, and this evolution has significantly impacted the means to manage data. Processes that once worked fine to capture, store, process, and manage data have been outpaced by the growth in volume and varieties of business data, exposing vulnerabilities in information architectures. Business demands that data management programs be
In this volatile global business environment, pivoting quickly has become a standard operating procedure, and the pressure for faster decision making is intense. Organizations are looking for ways to reduce costs, increase operational efficiencies, improve employee productivity, and promote customer satisfaction. As leaders look to their data to find answers, it’s become increasingly clear that
Access to data—by everyone, everywhere—is a business imperative. The answers to today’s most pressing business challenges, like the need to do more with less, lie in the data, just waiting to be uncovered. This guide will explain how governance in Tableau creates trust and confidence by establishing controls, roles, and repeatable processes across three main
Manufacturing is a complicated business. It’s made more so because it’s in a constant state of evolution — balancing human resources, raw materials, capital investments, equipment and logistics. That complexity has been amplified over the past 18 months — and it’s become clear that, even as manufacturers continue to work with distributors, they need to
For the fifth edition of the “Small and Medium Business Trends” report, we analyzed the responses of more than 2,500 SMB owners and leaders around the world to determine: • How support from local communities has affected SMBs • What SMBs are doing to deepen trust with customers and employees • How technology helps SMBs
Inside sales are the foundation of a successful sales organization. That was true when I started in sales over 30 years ago — and it’s even more true today. Buyers expect speed. They need guidance during uncertain times. And in this rapidly changing world, they want honest, human interactions. Inside sales are an efficient model
Investments in digital commerce continue to grow as companies adapt to new business models and sales processes prompted by the COVID-19 pandemic. This research evaluates the viability of 17 digital commerce platform vendors to help application leaders make informed decisions.
What you´ll find in this report: For the “Trends in Financial Services” report, Salesforce Research surveyed financial services leaders worldwide at two key junctures: immediately preceding the pandemic, and again nearly a year later. Combined, these two studies provide perspective into the financial services industry’s evolution and what growth-minded organizations do differently from their competitors.
These are hugely exciting times for communications service providers. Mobile devices, apps and experiences have woven themselves into the very fabric of modern society for both consumers and businesses alike. And the advent of 5G, AR/VR, and the Internet of Things all promise a new leap in mobile potential. Telcos bring enormous strengths into this