Social networking and Web 2.0 are all the rage. With Facebook, Twitter, Bebo, YouTube, Google, Yahoo, Flickr, LinkedIn, WordPress, and more, there are over a billion socially active people today — a number that continues to grow at an astounding rate. And it’s not just a teen or consumer fad anymore. The social Web has emerged as a valuable business tool for the modern enterprise touting rich applications with real-time interaction and user-generated content.
There is no denying that the social Web is the new Web. Nearly every enterprise is using it in one way or another. But along with its enormous popularity come enterprise-size risks. So in the race to maximize its potential, enterprises must take due care to protect the business.