Taming The Data Beast

Without data and the tools to harness it, there is little to differentiate 21st century business from that of the 20th
century, except perhaps our shiny new devices. For now, business leaders often talk about data streams. In
the coming years, these streams will become rivers. Taking the analogy a step further, as these rivers dump
into lakes, then seas, and finally oceans, our ability to navigate will be a far more important differentiator from
competitors than virtually any other factor.