Over the next three to five years, the most dynamic and innovative growth area in enterprise applications will be users in the small and midmarket. With unique requirements that demand full capabilities without complexity, SMB customers seek practical solutions with quick return on investment (ROI). Vendors, incumbents, and challengers alike, have responded to these demands with significant product and channel investments. Forrester recommends that users select a vendor based on business requirements, architectural flexibility, and Total Economic Impact™ (TEI).
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